Ribera launches the first “blank” campaign to raise awareness of the importance of  giving visibility to suicide

Ribera launches the first “blank” campaign to raise awareness of the importance of giving visibility to suicide

  • The healthcare group’s psychiatric services give five keys in order to help prevent what is the main external cause of death.
  • A person commits suicide every two and a half hours in Spain and specialists are warning of the impact of the pandemic, reflected in the increase in cases and attempts.

Valencia, 9th, September, 2021 –  The Ribera healthcare group will launch the first “blank” campaign in order to raise awareness of the importance of giving visibility to the act of voluntarily taking your own life, as it is defined in the Spanish Royal Academy (RAE), tomorrow, on World Suicide Prevention Day. The graphic representation of the campaign, a blank page, aims to highlight, as the short caption in the lower left-hand corner shows, the silence that surrounds this behaviour in Spain. The message reads: “This page shows the visibility of suicide in Spain, being the main external cause of death. In order to prevent suicide, we must talk about it”.

The initiative, which reflects the Ribera healthcare group’s commitment to responsible health, is completed with a landing page design, hablamosdelsuicidio.com. And in Spain alone, a person voluntarily takes their own life every two and half hours, that is to say, almost ten people a day, 3,700 a year. Globally, a suicide is registered every 30 seconds. It is the cause of twice as many deaths as traffic accidents, and with the increase in cases as a consequence of Covid and its impact on habits and social behaviours, many consider it to be “the hidden pandemic”.

As a socially responsible company, the Ribera group and its specialists in psychiatric services at their hospitals are committed to a “change in the attitude of society, which has to learn how to talk normally about the subject, and with involvement from everyone, from families to friends, work colleagues and healthcare professionals, in prevention”. This is because, they add, “preventing suicide is possible, if it is talked about”.

Furthermore, on the website that supports the campaign, they point out five keys in order to understand and prevent this behaviour: “Suicide exists”, they remind us, showing the shocking statistics such as those previously mentioned; “There are no two suicides alike”, they affirm, because “suicide is a complete interaction of various biological, psychological, social, genetic and environmental factors”; “Nobody who is happy commits suicide”, they explain, because those who commit this act “want to stop suffering and don’t see hope, considering it their only way out”. “The person who commits suicide has gone to the doctor”, they add, as the study of the majority of cases shows. And although they explain that “the patients with the greatest risk are those that have illnesses related to the central nervous system and other chronic illnesses, in 90% of the cases last year they went to the doctor due to anxiety, depression or for physical problems that affected them psychologically”. However, the most important key, they affirm, is that “suicide can be prevented, detecting it early and intervening in a professional, family or social setting, in a personalized way.

Ribera Lab launches the express PCR, with results in less than an hour, in their centers in Elche, El Ferrol and Lugo

Ribera Lab launches the express PCR, with results in less than an hour, in their centers in Elche, El Ferrol and Lugo

  • The Ribera healthcare group laboratory division’s PCR drive-through testing sites, located at the business park in Torrellano, ten minutes from Alicante-Elche airport, at the Balaidos (Vigo) stadium car park and at Ribera Polusa hospital attend to dozens of patients every day to give them a Covid test without leaving their car.
  • The service to detect coronavirus continues to be strengthened, through the campaign #UnVeranoSeguro (a safe summer), providing antigen tests and PCRs before and after holidays, summer camps and family gatherings.

Ribera Lab, the laboratory division of the Ribera healthcare group, have launched an express PCR test at their testing sites in the Business Park in Torrellano (Elche), El Ferrol and Lugo, in order to provide patients with the result in less than an hour. The priority of this Covid test is to speed up the communication of a positive or negative result, so that citizens can adopt the necessary confinement measures and, therefore, help to stop this new wave of infection.

On 1st, July, Ribera Lab launched the #UnVeranoSeguro (a safe summer) campaign, which involved strengthening the laboratory division’s testing sites and launching new services, such as drive-through testing in Torrellano, 10 minutes from Alicante-Elche airport (in Ribera Lab’s newly opened facilities) and at Ribera Polusa Hospital, joining the first facility of this type which was launched at Balaidos Stadium car park in Vigo. This service allows patients to go to the testing sites and have a Covid test without leaving their car, quickly and with the same guarantee and safety as those carried out in the laboratory. The proximity of their respective airports, especially in the case of Torrellano and Vigo, enables them to provide this type of test to people that are going to travel or have just done so, particularly when travel rules and conditions change frequently.

Furthermore, the seven testing sites of Ribera Lab, located at, in addition to Torrellano, Balaidos and Ribera Polusa, Ribera Povisa (Vigo), Santo Domingo Clinics (Lugo) Ribera Santa Justa (Villanueva de la Serena) and Ribera Almendralejo continue to strengthen all Covid testing in August, in order to carry out antigen tests and PCRs before and after holidays and stays with non-cohabitants, summer camps and family gatherings. “Between us all, with responsibility and the control which these types of tests allow, we should be capable of keeping the virus at bay and improving and reducing the high cumulative incidence registered in the last few weeks”, Ribera Lab highlights, whilst reminding of the importance of maintaining safety measures and social distancing.