Following the announcement by the Conselleria de Sanitat to terminate the concession contract in the Dénia Health Department -DDS-, the Ribera Health Group is working not only to prepare a large amount of information for the new manager, but also to transfer to other health departments the services and activities it offers in Dénia, beyond its own contractual obligations.
This has been announced by the Managing Director of the DSD, Dr. Javier Palau, who warns that “with the departure of Marina Salud, some services will have to be terminated in this department, both care and non-care services, which cannot be extended beyond January 2024, according to the Reversion Rules”.
The Fibromyalgia Clinic, the only one of its kind in the Valencian Community, with more than 2,000 chronic patients treated in recent years, will be transferred to another of the hospitals run by Ribera.
In addition, the music therapy, psychoexpressive therapy and prenatal singing workshops, so highly valued by patients in the Paediatrics, Psychiatry, Oncology, Obstetrics, Fibromyalgia and Haemodialysis Unit, will no longer be able to continue.
Other actions, not foreseen in the specifications and closely related to the quality perceived by users, which will cease to be carried out is the regular holding of the Patients’ Council, a communication forum that brings together all the patients’ associations in the Marina Alta region. Similarly, the Patient Experience Committees and their focus groups, aimed at the continuous improvement of health service provision, will have to be discontinued.
Similarly, the Virtual Counter app, which has put the results of radiological tests, anticoagulation guidelines, online check-in on arrival at the hospital, obtaining proof of attendance at the doctor, resolving queries, requesting appointments, clinical documentation or prescription renewals, will also no longer be available on users’ mobile phones.
Among the non-care services, but with a very important socio-cultural stamp, projects such as cuidArt or Integralia will come to an end next January.
cuidArt is the art project of the Dénia Hospital, a pioneer in Spain and a cultural reference in the Marina Alta, with a renowned permanent art collection that will have to be returned to its owners, and an exhibition hall that will cease to host travelling exhibitions.
For its part, the Integralia Foundation has been offering employment since 2009 to almost thirty professionals from the region with functional diversity in the Call Centre of the Dénia Hospital. Although the Ribera Health Group is working to give continuity to this project in its other hospitals, the contract at the Dénia centre will also end next January.
For Dr. Palau “these and other services, which provide additional value to healthcare services, are quality bonuses that the Ribera Group adds to its contractual obligations and whose maintenance, which is also established with supplier companies, will end in Dénia in January 2024. However, Ribera plans to transfer them to other health departments, such as Vinalopó or Torrejón Hospital.
- The healthcare group is offering 2023 nursing graduates jobs adapted to their needs this summer in any of its hospitals, accompanied by sporting, leisure and cultural activities.
- The lack of health professionals in Spain and in Europe, especially during the holiday period, sharpens the ingenuity to attract professionals.
- Ribera will also reward its professionals who recommend profiles in demand, medical and nursing staff to join the group’s work centres.
The Ribera healthcare group has launched itself into the search for and attraction of healthcare talent to work this summer in any of its hospitals with an original proposal for this year’s nursing graduates: the “Ribera Summer Experience” plan. This programme offers flexible work contracts, but also sports, leisure and cultural activities for young professionals who are joining the organisation and who, as well as starting their professional career, are looking for a good working environment, accompanied by new experiences.
The lack of healthcare professionals in Spain and Europe, especially during the holiday period, has led the Ribera Group and its People Department to sharpen its wits to come up with new and even more attractive job offers to attract talent in a sector with a high demand. The General Council of Nurses stated this winter that the Spanish healthcare system “urgently” needs 95,000 nursing professionals to bring us into line with the European average. “With an average of 652 nurses per 100,000 inhabitants, Spain is sixth from the bottom in the European Union, where the average is 827,” it said. The most innovative hook to attract recently graduated nursing professionals is the “Ribera Summer Experience” plan.
Candidates can choose to work in any of the hospitals that the Ribera Group has in Torrejón, Vigo, Lugo, Ferrol, Elche, Denia, Molina de Segura and Cartagena, if they have graduated with the class of 2023. The offers are adapted to the needs and summer planning of the new professionals and, in addition, are accompanied by a wide range of leisure activities, chosen by the candidates themselves depending on the hospital where they will start working. Excursions and getaways, visits to museums, relaxation activities, tickets to events, sports courses, sightseeing tours, etc. are offered.
New proposals to attract talent
In addition to the novel proposal of the “Ribera Summer Experience”, the health group has activated other initiatives to amplify as much as possible and give the widest possible dissemination to its job offers in the health sector. Thus, the campaign to attract nursing staff, beyond recent graduates, has been launched with the commitment of a stable job offer and professional development in a team characterised by a good atmosphere and companionship. The job offer is open for this profile of professionals in the group’s hospitals in Torrejón, Vigo, Lugo, Ferrol, Elche, Denia, Molina de Segura and Cartagena.
Another initiative that the healthcare group launched last year for nursing professionals and which it is repeating this year, extending it to other professional categories in the group, consists of rewarding the recommendation of talent for certain healthcare profiles. Thus, in addition to nursing staff, Ribera rewards the involvement of its own professionals in the search and recruitment of certain medical specialties in different hospitals of the group.
According to the Spanish Medical Association (OMC), there are some 270,000 registered doctors in Spain and of these, some 42,000 work in primary care, one of the specialities with the greatest problem of generational replacement (two thirds of professionals are over 50 years old, and only 14% are under 40 years old, according to the same organisation). However, there is an increasing number of specialities in which there is a shortage of professionals to cover the supply that the public and private healthcare system is offering.
- Ritmos de Vida and Hablemos del suicidio have been recognised for their innovation and integral concept in one of the most important creative events of the year, which aims to give visibility to integral health and wellbeing campaigns.
The Saniss Health and Wellness Awards have awarded the creative campaigns of the Ribera health group for the prevention of cardiovascular diseases (Ritmos de Vida) and suicide (Hablemos del suicidio) in the categories of innovation, integrated campaign and public relations, in the first case, and as a prevention campaign in the second. Rhythms of Life received one gold and two silvers and Let’s Talk about Suicide received one silver.
The Saniss Health and Wellness Awards were created to give visibility to the best strategic and creative campaigns in the health and wellness sector on five continents, with the aim of multiplying the effect of the messages of these campaigns and reaching a greater number of citizens around the world. Its roots lie in the Wina Festival, an independent, international event that brings together agencies from around the world to present case studies and campaigns with social impact.
Both Ritmos de Vida and Hablemos del suicidio are two health campaigns of the Ribera Group that have already been awarded and recognised by organisations and events in the health sector, but also in the creative field, for their originality and impact. Ritmos de Vida unites health and music to raise awareness of cardiovascular diseases and associated risk factors, with a singular and unique element, the first ever arrhythmic metronome, which sways to the “rhythm” of Adrian’s sick heart, a patient with arrhythmia. This specially built arrhythmic metronome is the centrepiece of all the initiatives organised by the Ribera Group and linked to this cardiovascular health awareness and education campaign, including a travelling exhibition in the Group’s hospitals, musical compositions recorded to the rhythm of this metronome, awareness days with patients and a website with healthy advice on how to take care of your heart. Ribera has worked on this initiative with Maart Agency, responsible for the creative idea, and with Estudio Espadaysantacruz, manufacturer of the personalised arrhythmic metronome.
The “blank campaign” Let’s talk about suicide is the Ribera Group’s initiative to highlight the social and media silence on this behaviour, with the aim of showing that this lack of information does not favour its prevention or provide tools to deal with the avalanche of cases that we suffer as a society. Let’s talk about suicide aims to help prevent the decision to end one’s life voluntarily, and to raise public awareness of the need to detect its symptoms and warning signs among family members, friends and colleagues. In Spain alone, an average of ten people take their own lives every day, approximately every two and a half hours.